Deborah Goody Interiors.
Name, Brand identity & website
The client
Deborah Goody Interiors is a quality interior design company in Shenfield, Brentwood & Billericay.
The brief
Design a brand identity & website that positions Deborah Goody Interiors as a premium interior design company throughout Essex.
Our approach
Originally called ‘DG Interior Design’ and using the ‘dginteriordesign.london’ domain name, our first suggestion was to make the brand name more personal. Given the personal nature of working with clients to design their homes, it was obvious we needed to use Deborah’s full name.
The ‘.london’ domain name was slightly misleading as Deborah Goody Interiors operated primarily in Essex. We purchased ‘deborahgoodyinteriors.com’ to address this and build trust.
The new brand identity was similar to the previous one, but more modern & clean in appearance. The new website, built on WordPress, elegantly positions Deborah Goody as a trusted expert within the interior design space and reflects Deborah’s minimalist style.
The outcome
The final outcome included a more personal brand name, modern brand identity, and minimalist website.
